If you are into digital marketing then you must know the importance of building do follow and no follow links. Though do follow links are much considerable than no follow, and most SEO companies try to get only do follow links for their clients websites. The catch is…
- Links help your website getting higher rank in search engines
- Build traffic to your websites
- Improve your brand visibility
- Help you establish brand as an authoritative voice
- Build relationships
- Save on marketing cost
Why Links Are Very Important For SEO?
Needless to say, links, either do follow or no follow are an essential part of SEO. Trusted SEO Company in India work on it very closely, because they understand it is one of the most important parts of search engine optimization. Here, in this blog post, we will discuss the follow things.
- Importance of inbound and outbound links
- Importance of internal links
- How links can benefit your SEO
It is not enough to just have great back links coming to your sites. The links you are getting need to be relevant. The best thing is – you do not need to work hard in order to get these natural backlinks.
It would be better if you put your effort in acquiring high quality links only, rather than acquiring a large number of links. The next best thing is – you can get back links to your websites to attract other sites naturally.
Importance of Inbound & Outbound Links
Inbound links also known as backlinks. Inbound links are simply links to your website(s) from other website(s). The reason they are very, very important from the point of SEO is – these links act like a vote of confidence in your website.
Importance of Internal Links
Internal links are very important for the purpose of SEO, so Google or other major search engine algorithms can rank your websites better, especially where it deserve to be placed.
By providing search engines, like Google with the best links, inbound or bound, or internal links along with the anchor text, you can provide info to Google which pages on your websites are important to crawl, index and relevant to search intent.
How links can benefit your SEO
Relevant links on your websites can increase your site’s traffic. Thus, bring in potential customers via links who may not already be aware of what you have to offer them.
With the help of do follow back links, you can increase the website traffic, which is another factor that alerts search engines that you are getting attention. This way you can push your website up on the list of SERP.
Let’s see the best way to have great backlinks for your website. Here are some great tips on how you can do that.
Take a Conservative Approach
One of the best ways to get high quality backlinks to your website is – to take a very conservative approach. Why we are telling you about conservative approach? Actually getting backlinks is easy, but getting quality backlinks is a very difficult task, and only an experienced SEO Company in India can do it properly for your websites.
It would be too risky otherwise. Whether you engage in what Google or other major search engines terms called “LINK SCHEMES,” you can be penalized.
In actuality, poor links create worst thing for your website, give you worst user experience for those who land on your website or use the search engines, Google cracked down.
This is how Google describes a LINK SCHEME:
Any backlinks intended to hide or manipulate PAGE RANK or any website’s ranking in Google search results might be considered a part of LINK SCHEME, which is nothing but a violation of Google’s WEBMASTER guidelines. This include any sort of inbound and outbound links from your website.
Therefore, the best approach is to hire SEO Company in India which will help you to let the links come naturally. Keep in mind one thing. If you manipulate anything while building links or do anything unnatural, you could get dinged.
Always Write Great Content for Your Website
It goes without saying that content is the key. The best way to attract more and more natural links is to write quality content for your websites. You can share the content on social media to get more attention from the wider audiences.
An experienced SEO Company in India understands the value of quality understand and help their clients not only build a great website but also create high quality content.
When readers see your content and enjoy, they will more likely to share them with others. They may even link to your content with their websites, blogs, or share in social media.
Now-a-days, patience really matters, and it is everything when it comes to gathering quality backlinks. The reason is – you can’t force your link building strategy, otherwise, Google could accuse you of trying to create LINK SCHEME.
The best thing is to perform a digital marketing plan with the help of a reliable SEO Company in India, including creating great content, SEO, SMO and SMM strategy and wait for the backlinks to come.
Wrapping It Up
Let us close by saying, link building has grown to be an important part of growing business websites in the world of search engine optimization. Link building can help you establish credibility and reputation to your website, apart from that give you brand visibility.
This is just the tip to hit the iceberg. There are many more advantages of link building tactics! Well, you should consider hiring SEO Company in India to help you grow your brand online.